Sustainable port campaign facilitates investment

Port of Rotterdam A Safe & Healthy Environment, Climate & Energy and People & Employment are the three key themes of the Port of Rotterdam's 'Building a Sustainable Port' campaign

A sustainability campaign aims to secure ongoing investment at the Port of Rotterdam.

The 'Building a Sustainable Port' campaign was launched to help make sure Rotterdam’s port and the surrounding area is safe, healthy and attractive.

Allard Castelein, president and CEO of the port authority, said: "Building a sustainable port means working to create economic and social value. We have identified three key themes: a Safe & Healthy Environment, Climate & Energy and People & Employment.”

Multi-focus campaign

The campaign will focus on issues like water safety and solar power, as well as the port welfare committee.

In the period up until Sustainability Day, which will be celebrated by the Netherlands on 10 October, the port authority will be drawing attention to 15 different aspects of the campaign's themes.

Mr Castelein added: “Sustainability involves more than just the environment. We have committed to a large number of initiatives and we will gladly present them."


The campaign kicks off with the topic of ‘Nature in the Port' which will highlight the large number of green areas within the port complex.

“When you zoom in on the port with Google Earth, it actually shows up green. This is due to the 450 ha of pipeline corridors found here, among other things. One finds a surprising amount of nature in Rotterdam’s port area,” commented Robbert Wolf, who works as a nature and environmental adviser at the port authority.

As part of this topic, Wolf will discuss the ‘Groene Poort’ (‘Green Gateway’) project set up by Maas Jacobs, which aims to revitalise the port embankments and provide birds and fish with a suitable environment in which to rest and forage.